View All Book Series

BOOK SERIES


Routledge Focus on Public Relations


3 Series Titles

Per Page
Sort

Display
The New Review Economy Third-Party Review Sites, Reputation, and Neo-Liberal Public Relations in the Digital Age

The New Review Economy: Third-Party Review Sites, Reputation, and Neo-Liberal Public Relations in the Digital Age

1st Edition

By Alison N. Novak
August 01, 2022

This book examines third-party review sites (TPRS) and the intersection of the review economy and neoliberal public relations, in order to understand how users and organizations engage the 21st century global review economy. The author applies communication and digital media theories to evaluate ...

Strategic Communication, Corporatism, and Eternal Crisis The Creel Century

Strategic Communication, Corporatism, and Eternal Crisis: The Creel Century

1st Edition

By Phil Graham
May 09, 2017

This book traces a century of militarised communication that began in the United States in April, 1917, with the institution of the Committee on Public Information (CPI), headed by George Creel and tasked with persuading a divided US public to enter World War I. Creel achieved an historic feat of ...

Transparency, Public Relations and the Mass Media Combating the Hidden Influences in News Coverage Worldwide

Transparency, Public Relations and the Mass Media: Combating the Hidden Influences in News Coverage Worldwide

1st Edition

By Katerina Tsetsura, Dean Kruckeberg
November 15, 2016

This book is about media transparency and good-faith attempts of honesty by both the sources and the gate-keepers of news and other information that the mass media present as being unbiased. Specifically, this book provides a theoretical framework for understanding media transparency and its ...

AJAX loader